OurCity2030 aims to support young people from low income households, starting from inner city Bristol, to secure a median salary role by 2030.

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Bristol is the economic powerhouse of the West of England region and has consistently reported higher than average economic growth over the last 15 years. However, not all of its citizens share in this success. Bristol has 41 areas in the most deprived 10% in England, including 3 in the most deprived 1% in the South and Inner City parts of Bristol.

 

Already marked as the 7th worst of 348 districts in England & Wales for black and ethnic minority communities to live and thrive, the recent COVID-19 pandemic, property prices rising faster than wages (particularly in inner city Bristol) and technological automations replacing low-paying jobs have further exacerbated the challenge for minority groups in the city. This threatens the overall cultural richness, economic prosperity and social peace enjoyed by Bristol in recent years, and taints the city’s reputation.

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OurCity2030 therefore seeks to bring together key city stakeholders to break the cycle of inequality and deprivation for the next generation, with a bold vision to support young people from low income households, starting from inner city Bristol, to secure a median salary role by 2030.

 

The campaign will nurture the next generation of coders, creatives, activists, architects, engineers and social scientists - who are diverse in race, faith, culture and class. It will aim to lift individuals out of poverty, increase representation in the workplace and create a new generation of role models for society. It will act as a catalyst for Bristol to become a world class model city for inclusive growth.

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